Aesthetic Solutions

Industry

Health, Beauty & Wellness

Services

SEO · Email Marketing · Web Analytics (GA4) · Content Creation

Challenges & Goals

  • Had a website but it wasn’t found online.
  • Couldn’t easily update content.
  • Site didn’t reflect a professional image or clearly explain the offer.
  • Wanted to measure results and adjust plans accordingly.
Diverse team discussing ideas during an office meeting with charts displayed on laptops.

Our Solutions

  • Built on the Online Business Solution (OBS) platform with an email marketing module.
  • Implemented Google Analytics and OBS Live Stats.
  • SEO: produce new, high-quality content mapped to priority keywords.
  • Email marketing: newsletters to customers via the integrated tool.
  • Web analytics: regular, actionable reports; enhancements made from findings.

Results Acheived

  • Site launched 2 May 2008; after SEO work, reached page one on Google Canada for targeted keywords, including:

    “Medical spa equipment Toronto”, “Medical spa equipment Canada”, “Non surgical lifting Canada”, “Lymphatic Drainage equipment Canada”, “Breast firming equipment Canada”.
  • Product catalogue presented clearly (4 products in inventory plus 6 on order); site positioned to generate qualified leads.
  • Sales team supported with accurate product information; client monitors the site as a lead generator.

Turn marketing into measurable pipeline

Orbient Marketing aligns brand, demand and web into one plan you can track and improve. Fewer handoffs, faster cycles, clearer reporting.

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